Privacy Policy 

Last Updated: February 15, 2025

1. Data Collection

We collect the following information to fulfill orders and enhance your experience:

  • Personal Information: Name, email, shipping/billing address, phone number, and payment details (processed securely via third-party gateways like Stripe, PayPal, or SagePay) 
  • Transactional Data: Order history, product preferences, and customer service interactions .
  • Technical Data: IP address, browser type, and cookies (used for site optimization, analytics, and retargeting ads) .
  • Voluntary Submissions: Feedback, reviews, or survey responses .

2. Use of Data

Your information is used to:

  • Process orders, manage contracts, and ship products (e.g., sharing addresses with carriers like Royal Mail or DHL) .
  • Send transactional emails (order confirmations, shipping updates) and marketing communications (only with explicit opt-in consent).
  • Improve website functionality and personalize content (e.g., cookies for cart retention) .
  • Comply with legal obligations (e.g., tax reporting, fraud prevention) .

3. Third-Party Sharing

We share data only with trusted partners essential to operations:

  • Payment Processors: Stripe, PayPal, or SagePay (card details are encrypted and not stored on our servers) .
  • Shipping Providers: EVRi, DPD, or DHL for order delivery .
  • Analytics Tools: Google Analytics to monitor traffic trends .
  • Marketing Platforms: Email services like MailChimp (only for users who opt into newsletters) .
  • Suppliers: To resolve product issues (e.g., defective items) .
    We do not sell your data to unrelated third parties .

4. Security Measures

  • Encryption: SSL/HTTPS protocols protect transactions .
  • Access Controls: Restricted employee access to personal data and regular security audits .
  • Data Storage: Information is stored on secure cloud servers (e.g., AWS) with firewalls and anti-virus systems .

5. User Rights

Under GDPR, CCPA, and other regulations, you have the right to:

  • Access, Correct, or Delete your data .
  • Opt out of marketing emails via unsubscribe links or direct requests .
  • Restrict Processing or request data portability 7.
    To exercise these rights, contact us at [email protected]

6. Cookies

We use cookies to:

  • Save cart items and user preferences .
  • Analyze site traffic via tools like Google Analytics .
    You can disable cookies via browser settings, but this may limit site functionality .

7. International Compliance

  • GDPR: For EU customers, we disclose data transfers outside the EU (e.g., to U.S.-based servers) and comply with EU privacy laws .
  • CCPA/CalOPPA: California residents can request disclosure of data-sharing practices .
  • APAC: Compliance with laws like Australia’s Privacy Act and Japan’s APPIA .

8. Data Retention

  • Data is retained only as long as necessary (e.g., Wool Warehouse deletes data upon request, while others retain it for 24 months for analytics) .

9. Policy Updates

Changes will be posted on our website, and significant updates will be notified via email .